RM’s Museum Visit Turned into a BTS Collaboration—Here’s How It Happened

On the recent episode of tvN's 'You Quiz on the Block,' Kim Mi-kyung, the head of the National Museum of Korea's product planning team, shared the story of how BTS's RM purchasing a miniature sculpture led to a collaboration.

During the broadcast on the 23rd, Kim Mi-kyung expressed her gratitude to RM, highlighting how his interest in the museum's miniature of the 'Bangasayusang' statue brought significant attention to the product.

Yoo Jae-suk, the host, remarked, "This miniature became more famous because RM bought it. I heard he initially couldn't purchase it because it was out of stock."



Kim Mi-kyung explained, "After the launch, we increased production and started selling offline. One day, our manager informed me that RM visited but left without buying because his preferred color was unavailable. It was disappointing."

She continued, "We increased the quantity, and eventually, RM posted a photo on his social media, causing a huge buzz. Recently, after his military discharge, many ARMY fans and international visitors have been buying the miniatures in various colors. His positive influence is truly appreciated."

Yoo Jae-suk added, "I heard this led to a collaboration with BTS." Kim Mi-kyung confirmed, "They proposed a collaboration with BTS, which was incredibly generous."

The production team then revealed a collaboration product—a moon jar inscribed with the lyrics of 'Mikrokosmos' by BTS.



Kim Mi-kyung also mentioned, "RM continues to visit exhibitions and always shares photos, which is very kind of him." Yoo Jae-suk playfully encouraged, "You should post more photos when you visit."

Jo Se-ho chimed in, "I'll visit and make some purchases too." Yoo Jae-suk humorously added, "Jo Se-ho has fans too. Say ho!" Jo Se-ho responded, "About 3,000 fans always support me," sharing a light-hearted moment.

Photo = tvN broadcast screen

This article was originally published in Korean on Xportsnews and was translated into English using AI.

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