BIBI Shines as a Global Star with Powerful Performance on NBC's 'TODAY Show'

Singer BIBI has cemented her presence as a formidable global artist.

On June 30 (local time), BIBI appeared on the 'Citi Concert Series' segment of NBC's 'TODAY Show,' delivering a live performance that captivated audiences.

As she continues to gain attention from music fans worldwide through her world tour, BIBI made history as the first Korean female solo artist to appear on the show.

'Citi Concert Series' is a flagship live music program on NBC, featuring world-renowned musicians such as Adele, Taylor Swift, Billie Eilish, BTS, and Dua Lipa.

BIBI's appearance on this stage, which has become a symbolic representation of the flow of American pop music, holds significant meaning in terms of symbolism and influence.

Introduced as a "global superstar," BIBI performed the title track 'Apocalypse' from her second full-length album 'EVE: ROMANCE.'



Her unique style and direction elicited an enthusiastic response from the audience, and following the broadcast, the performance video uploaded on NBC's official YouTube and social media platforms has been generating significant buzz among global fans.

This performance is an extension of BIBI's debut world tour, '2025 BIBI 1st World Tour 'EVE.''

In June alone, BIBI toured 11 major North American cities, including Chicago, Toronto, Boston, New York, Washington, Atlanta, Austin, and L.A. Starting in August, she will shift her focus to Asia, continuing her world tour across 23 cities, beginning with Hong Kong.

Global media outlets have also taken notice.

Major publications like Forbes and Euphoria praised her performance, stating, "It was a performance that conveyed an emotional narrative without explanation. It was a one-of-a-kind experience," and "BIBI seamlessly transitions between various personas, freely expressing raw charisma and honest emotions on stage."

Previously, BIBI had proven her global influence by being the first Korean female solo artist to perform twice at the major U.S. music festival Coachella. Through her debut world tour, BIBI is expected to further solidify her position as a global artist.

Photo = Feel Ghood Music

This article was originally published in Korean on Xportsnews and was translated into English using AI.

by Kim Yoojin